Assurant Dealer Services

F&I solutions and training that help drive performance in a world of change

Icon of a globe with three connected bubbles

Optimize performance across your dealership

Icon of a bar chart with a trend line

Help maximize profit in any market

Icon of a person working and a rotating wheel

Take control of your revenue potential

Comprehensive dealership development. Highly effective products. Award-winning training. Optimized profit participation.

Automotive retail is changing fast. Shifting markets, evolving technologies, and the rise of digital are transforming the car buying experience. That’s why having an innovative partner is so critical. One that can continually reinvent their products, training, and participation to help you evolve with your customers. Our teams have extensive automotive retail experience, so we understand your challenges. And our leading technology is driven by understanding real dealership needs. Ensuring digital solutions that help deliver profit for you and loyalty from your customers. So you can exceed your performance goals today while building for a profitable future.

High-touch performance management

Keep your business growing with hands-on support and future-forward performance development. To meet your goals, our experts become an extension of your dealership team. We work directly with you to set performance standards and help you make the most of every transaction. Our proven processes, digital tools, and metrics help keep your dealership on track today and tomorrow.

  • Recruiting support
  • Hybrid menu approach
  • Performance development program
  • “Score-a-Deal” meetings
  • Formal and 1-on-1 training
  • Process development

Dealers are Real Relationship Experts

Why partner with Assurant Dealer Services?

See What a Transformational Partner Can Do

We help your business grow decade after decade. With comprehensive dealership development, highly effective products, award-winning training, and the right participation model for you. So you can turn innovation into profit with solutions that provide better insights, digital tools, and an improved customer experience. Plus, you get the transparent reporting, clear metrics, and training to help you to maintain compliance and efficiency. All from the total automotive performance partner that helps you thrive in a complex and constantly evolving industry.

APEX by Assurant: Explore our Developer Portal

Take customer relationships and dealership revenue to new heights.

Use our APIs, widgets or microsites to quickly and easily embed our capabilities into your dealership offerings. APEX by Assurant is the only platform that offers seamlessly integrated solutions for your dealership across the entire customer lifecycle. The result? Opportunities to grow relationships and revenue.


What Dealerships Say About Assurant

The people really make a difference for us. We are on the left side of the page in the 20 Group Composite because of our relationship with Assurant Resource Automotive.”

- Mark Normandin, Normandin Chrysler Dodge Jeep Ram

"The Automotive Training Academy taught me to provide a customer experience that is more than just presenting products and services ... so I can continue to improve my process, my PVR and overall performance."

- Jessica M., Jim Shorkey Auto Group

Information and Addendum for Gramm-Leach-Bliley Act (GLBA) Safeguards Rule

Our Products & Offerings

Latest Automotive Insights from Assurant

a white object with a black background

Dealers: Are You in the Right Profit Participation Model?

Benefits of dealer participation programs in automotive industry, reinsurance to dealer obligor.

Read This
a blue and white sign with a picture of a person and a car

The road to increased F&I profitability

Our latest research can be used by dealers to support today’s knowledgeable and digitally savvy car buyers.

Read This
a person with the arms crossed

Assurant Vehicle Care Ancillary Road Hazard Protection: the flexibility to build the perfect deal

Assurant Vehicle Care ancillary products designed to be wide-ranging and flexible, giving dealers more opportunity to meet those needs where it makes sense for their customers.

Read This